MTV Case Study Example | Topics and Well Written Essays - 250 words

MTV - Case Study ExampleSome Arab countries are non so strict while others do not entertain a breach of their rules.MTVs pastime in the Arab country provide have to be in Modern Standard Arabic (MSA) as that is what is widely used to communicate. The reporters and presenters have to dress according to the Arabic culture whatever is being airy on MTV should be moral and according to the social responsibility of those countries. These are too many rules and which will mean that MTV Arabia will only target the Arabic world and no other parts of the world.critically analyze MTVs strategy in the Middle East. Comment on its entry strategy and in addition its strategy of providing mixed content to the market. Do you think MTV will be able to succeed in this market?The entry strategy and the mixed content strategy of MTV where they air 60% international unison and 40% Arabic music and also ensuring that around 45% of the content to be aired is produced topically might work and enable the MTV to venture the culture-bound Arabic world. Their success in that market will also be guaranteed by the fact that MTV Arabia planned to design their shows in such a dash that it involves and caters for the pan-Arab callowness audiences. This way it will ensure that majority of the youth agree with the program and the political aspect which is authorised in Arab media is also present due to the Pan-Arabic individuals being targeted. With all these strategies by MTV, there is no way that it can fail to succeed in Arabic world (Deresky,